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Truth alert! .
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I’ve spent many months if not years trying to discover what my ‘niche’ as a coach and business developer. I’ve invested in amazing coaches, different programs and have been given many formulas and step by step processes to really fine tune what I do, and who I do it for. .
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Coaching for just women? Just men? Children? Corporates? Education sector?
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I’ve recently come to the conclusion, I simply don’t have a niche. ♀️
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I can’t be put in a box. Nor do I expect others to be put in a box.
It goes against my values to do so. .
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How can I say I only work with XYZ when my souls purpose is to help many people with their mindset, personal and spiritual growth? .
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My weeks consist of working 1-2-1 with men, women, young children, recovering addicts, sports pros and business developers.
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I am pretty much a marketers worst nightmare
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I help people get RESULTS. From overcoming anxiety and depression, discovering life purpose, career change, phobia cure, confidence or taking a business to the next level...it doesn’t matter who you are or what background you have. It ALL comes down to mindset and behavioural change
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Trying to niche that down to a ‘something’ Coach is tough!! Identity coach? Mindset mentor? Life coach? Break-through coach? I-feel-I-should-give-myself-a-name coach? ♀️
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I was worrying about looking like a ‘jack of all trades’ and this was preventing me from sharing the truth about what I do and the incredible results my clients get
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Last month I decided I’m not going to be held back and worry about the ‘normal’ way to do business. It turned out to be my best month in business in the last 11 years of being self-employed.
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To anyone who resonates with this, let go of the fear, and DOMINATE what you do. Whether that’s one thing, or multiple things (if you’re a fellow multi-passionate being!)
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Don’t half arse anything in the fear of being heard or seen✨
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If you can show up as your BEST authentic self, and kick ass in more than one sector or area of expertise, do it. Let that shine through. Forget societies labels. Listen to what feels true to you ✨
Coach for Men @coach
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VULNERABLE/ WOMEN QUESTION MEN .
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On Wednesday I was a part of the event organized by Evryman @_evryman_ , an organization that supports men, aspiring men to connect deeper to their emotions, be vulnerable & more embodied. .
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This time the founders of the group had women present at the event. As women became curious what exactly men do in those groups & if women should be supportive or concerned. .
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My experience turned out to be extremely impactful & triggering for my nervous system. And a huge learning opportunity. .
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I asked questions & put myself on a spotlight, participating in a really vulnerable exercise standing across from a man, looking him in the eyes, & asking, as per the prompt, WHAT I NEEDED FROM MEN. .
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Being vulnerable in front of a group of people isn’t something I shy away from. I’ve done it before. .
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What I didn’t expect to be faced with following my share was the resentment and somewhat judgement from a lot of women present in the group. .
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Of course, everyone has their own experience to be sharing from. And projecting from. And mine was such that I actually now feel even lucky (no matter how strange it may sound) that I haven’t been sexually abused, & had warm relationships with my dad & always felt comfortable around men. .
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“I need your Truth
I need your Authenticity
I need your Power
I need your Open Heart
I need Safety
I need Love....” .
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That’s my share. My Truth in that moment. .
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And it was so painful to feel resentment & judgement from my sisters. My deep wound around women got activated. And that is however mine to deal with & process, it was not a pleasant experience. .
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Nevertheless, the take away - we are so deeply needed for one another - both men & women, & gender doesn’t matter at this point. Being a human that’s what is important, & has always been for me. And “the Work”, the healing that we collectively are doing in this challenging times - both men & women is crucial, and MUST be supported. .
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Would love to support YOU! Connect with me by booking a FREE 30 min call on my website - www.irynasulim.com
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