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Do you have a project or startup but need investment to make it happen? Discover how to create a successful crowdfunding video! Crowdfunding can be an effective way for startups and entrepreneurs to raise funds and to test the market for new ideas.
@kickstarter hosts thousands of startup crowdfunding campaigns every month, and it has helped over 117,000 startups get funding, facilitating contributions from over 12 million people. They say that projects with a video succeed about 50% of the time, compared to 30% success rate of those that use text only. Campaign videos allow you to speak directly with your audience and connect with them emotionally. Finding the right tone can often be more important than the specific content of your footage.
Here is the basic crowdfunding video structure that has been tried and tested and is used in the majority of successful Kickstarter videos, so it’s a great place to start:
- Tell the viewer who you are.
- Describe the story behind your project. This should include details like where you got your idea from, what stage the project is at now, and how excited you are about it.
- Don’t be shy. Have a clear call to action. Immediately ask for people’s support—you are trying to raise money! Explain why you need their help for the project to succeed, and exactly what you’ll spend it on.
- Spend some time talking about your rewards and tempt the viewer with them. One of the ways to make your campaign more viral is to keep in mind that it’s a reward-based system for most contributors—they give you cash and you give them a reward of some kind.
- ⏳Pull at the viewer’s heartstrings by explaining how, if you can not reach your goal, you get nothing and your team will be distraught.
- Don’t forget to thank everyone!
Do you have any cool projects in mind? Let us know and we’ll give you ideas for a good crowdfunding campaign!
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YOU!!! YOU!!!!! THANK YOU!!! Elated! Freaking out! We're breathing....sort of. Here we goooooo!!!! Wow. Wow. Thank you!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! .
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.We are utterly astounded by your support....we are without words....
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. Celebrating this weekend with a show in our hometown islands on ORCAS ISLAND, WA! Sat. 4/27 @orcascenter @ 7:30pm !! THANK YOU. .
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Xoxoxoxoxoxo
@swaywild .
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#sograteful #kickstartersuccess #madeit #swaywild #thankyou #gratitude #beyondwords #kickstarter #somuchlove #crowdfundingsuccess #orcascenter #orcasisland #eastsoundwashington
Ein Päckchen von @thewillblood: „Hello Boney“, die klappernde Zwillingsschwester der bekannten Comic-Katze hat ihren Weg zu uns gefunden Neben dieser @kickstarter Kampagne haben wir auch sein erstes Projekt @thebookofbarebones unterstützt. Das Review über den Grusel-Schocker der etwas anderen Art findet ihr auf dem Blog. Den Link dazu gibt’s in der Bio!
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Ogni calamita è un pezzettino della nostra storia, dei nostri viaggi, di noi! Non perderti le calamite Polaroad, ognuna con uno scorcio unico ed irripetibile di Siena! Ordinala subito su —> Link in Bio
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Each magnet is a piece of our history, of our travels, of us! If you are also a magnet freak, don’t miss the Polaroad magnets, each one with a unique shot of Siena! Order them now —> Link in Bio .
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Heute endlich angekommen! TOTAL ARMAGEDDON - eine Sammlung der besten Essays aus 32 @slanted_publishers Magazinen und brandneuen Veröffentlichungen! 400 Seiten, voll mit Themen zu Design und Kultur. Wir freuen uns riesig, durch unseren Beitrag einen Teil zur Verwirklichung dieses tollen Projekts geleistet zu haben!
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WE HEBBEN HET GEHAALD!! Dankzij jullie lieve mensen hebben we het streefbedrag gehaald. Iedereen ontzettend bedankt!! We gaan een fantastisch kattencafé openen in Zwolle!! We houden jullie natuurlijk op de hoogte van alle ontwikkelingen.
1000x DANK!!! #kattenvannederland #kattencafeskatjes #skatjes #celebratingsuccess #firststep #zwolle #crowdfundingsuccess #kattenliefde #kattenliefhebber