marketingperth marketing perthmarketing marketingtips perthsmallbusiness onlinemarketing smallbusinessperth digitalmarketing perthisok socialmediamarketing perthagency perthbusiness marketingstrategy perthadvertising smallbusinessmarketing marketingconsultant marketingagency perthlocalbusiness smallbusiness digitalmarketingperth perthgirlboss socialmediaperth ailurosdigital digitalmarketingtips advertisingperth facebookmarketing fusionbizbabes marketingconsultantperth marketingplans marketingplansperth perthsmallbusiness
This photo of me and @nicwatts_ was taken the day I graduated from uni, almost a decade ago. ⠀⠀⠀
⠀⠀⠀
As someone who was never very studious at school and found it *extremely* hard to concentrate, getting a degree was kind of a big deal for me. ⠀⠀
⠀⠀⠀
I didn't know what was ahead of me just yet, but I was so excited (and naively optimistic) to find out. ⠀⠀⠀
⠀⠀⠀
I had just 2 life goals at this moment in time; ⠀⠀⠀
⠀⠀⠀
1) Get a "real" job in marketing, ASAP!⠀
2) Climb as far up the corporate ladder as possible, as efficiently as possible.⠀
⠀⠀⠀
Before long, both goals were well underway. ⠀⠀
⠀⠀
But the more I felt like I was 'getting somewhere', the more I lost myself in the process. ⠀⠀
⠀
It didn't take long for me to realise I wasn't really cut out to work for someone else. ⠀
⠀⠀⠀
I was a round peg trying to fit into a square hole.⠀
⠀⠀⠀
I wanted more freedom than anyone else could give me. ⠀⠀⠀
⠀
I wanted to run my own schedule and make my own rules.⠀⠀⠀
⠀
I wanted to change the way we did things.⠀
⠀⠀⠀
Most of all, I wanted to help other people find their own version of freedom, too. ⠀⠀
⠀⠀
Fast forward to today, and I'm proud as hell to be helping other 'wildies' launch, grow and evolve their brands. ⠀
⠀⠀⠀
What gave you the push you needed to start your business? ⠀⠀
.⠀⠀⠀
.⠀⠀⠀
.⠀⠀⠀
.⠀⠀⠀
.⠀⠀⠀
.⠀⠀⠀
#startuplife #startyourbusiness #digitalmarketingperth #perthdigitalmarketing #onlinebranding #onlineagency #femaleentrepreneur #questionandanswer #digitalmarketing #brandingcoach #personalbranding #smallbusinessaustralia #smallbusinessmarketing #smallbusinessmarketingtips #brandstrategist #brandstrategy #brandbuilding #marketingadvice #perthmarketing #marketingperth #girlbosslife #perthgirlboss #perthgirlbossess #supportsmall #supportsmallbusinesses #supportsmallbusinessowners #wearewildbrand #authenticbranding #authenticmarketing #marketingagency
We've been keenly watching a change in the way people use social media of late...
Most notably, the 'perfection aesthetic' on the 'Gram appears to be on its way out, as people gravitate toward 'hyper realism' and authenticity.
Industry experts are suggesting it's the younger folk who are the real driving force behind this zeitgeist.
This group are rejecting the notion of a curated feed en masse in favour of a messier and unfiltered aesthetic.
This isn't surprising, given that authenticity has been more than just a buzz word for the last few years now.
It seems we've finally seen enough rainbow toasts, we've had it up to our eyeballs with 'candid' bikini shots and we're now *actively unfollowing* the sexy selfies.
It's not necessary (or even important) to have a perfect feed.
It's not sustainable or believable, and in a world constantly telling us to perfect ourselves, it perpetuates the ridiculous notion that we're not good enough just as we are.
Matt Klein, cultural strategist at Sparks & Honey sums it up perfectly:
“We all know the jig is up. We’ve all participated in those staged photos. We all know the stress and anxiety it takes. And we can see through it. Culture is a pendulum, and the pendulum is swaying. That’s not to say everyone is going to stop posting perfect photos. But the energy is shifting.”
We're certainly feeling the shift, and think its time we all took the pressure off ourselves (and everyone else) to be perfect.
What do y'all think?
.
.
.
.
.
.
#startuplife #startyourbusiness #digitalmarketingperth #perthdigitalmarketing #onlinebranding #onlineagency #femaleentrepreneur #questionandanswer #digitalmarketing #brandingcoach #personalbranding #smallbusinessaustralia #smallbusinessmarketing #smallbusinessmarketingtips #brandstrategist #brandstrategy #digitaladvertising #marketingadvice #perthmarketing #marketingperth #girlbosslife #perthgirlboss #perthgirlbossess #supportsmall #supportsmallbusinesses #supportsmallbusinessowners #wearewildbrand #authenticbranding #authenticmarketing #marketingagency
LOVE ACTUALLY - When you drop a podcast for @designbanter with @elementsathome before giddyup and realise you’re also prepped for the perfect Christmas party!!!
➖
#spreadingroomers thanks for the golden vibes @perthsunbelievable
>
>
>
>
>
>
>
>
>
>
#perthmelbournecup #bossbabes #9tothrive #perthwomen #ladyboss #businesschicks #podcasters #designtalks #interiorsperth #architectswa #perthinteriors #shemeansbusiness #melbournecup2018 #perthcreative #smallbusinesswomen #marketingperth #australianbusiness #podcastlife
FECKED - Who’s guilty? ♀️ There’s a few reasons this has happened:
1. Start up (still not OK)
2. Unsure of your pricing (still not OK)
3. Soft (ummm, business not charity?)
4. Favour (same as 3 )
5. Portfolio (same as 3 )
Let me brief. It’s a totally crap idea. I can help you. In the meantime....STOP. The end.
Deb xx
➖
#spreadingroomers #iheardaroomer
>
>
>
>
>
>
>
>
>
>
#perthinteriors #perthinteriordesigner #perthstylist #perthlandscapedesign #perthbuilders #perthbuildingdesigner #pertharchitects #architectswa #interiorsperth #perthtrades #perthconstruction #pertharchitecture #businesscoachperth #smallbusinessperth #businessmarketing #marketingperth #brisbanesmallbusiness #melbournemarketing #smallbusinesstips
And just like that it’s back to school and checking out this beauty on our walk to school. ⠀
⠀
Which also means things return to a little more normality this week work wise - working mums, I know you’ll feel me on this one ⠀
⠀
@seekingdigital⠀
⠀
————————————————————— ⠀
⠀
#perthbusiness #smallbizperth #perthsmallbusiness #businesschicks #perthisok #perthgirlboss #womeninbusiness #girlbossesau #perthcreatives #perthdesigners #digitalmarketer #communityovercompetition #perthmarketing #marketingperth #webdesign #webdesigner #digitalstrategist #perthbusinesswomen #lmbdw #mumswithhustle #facebookadvertising #seekingdigital #digitalanalytics #digitalanalyst #perthlifestyle #fusionbizbabes #accessibleanalytics
In our society, being busy is an epidemic, and we're all guilty of wearing the 'busy badge' at times.
As business owners, we have so much going on, all the time. There's so many things demanding our attention constantly, it can be exhausting and totally overwhelming!
We think it's just as powerful for your productivity to go down the beach or spend time in nature as it is to be 'all guns blazing' behind a screen.
Sometimes, you've just gotta switch off (literally and metaphorically) and enjoy where you are, right this very minute.
Do you struggle with a bad case of 'perpetual busy-ness'? How do you manage it?
Ps. Happy Saturday, y'all!
Photo cred to our amazing gal pal & trusty VA (who we highly recommend in order to keep your sanity) - @eloisesmith_va
.
.
.
.
.
.
#startuplife #startyourbusiness #digitalmarketingperth #perthdigitalmarketing #onlinebranding #onlineagency #femaleentrepreneur #startyourbusiness #digitalmarketing #brandingcoach #personalbranding #smallbusinessaustralia #smallbusinessmarketing #smallbusinessmarketingtips #brandstrategist #brandstrategy #digitaladvertising #marketingadvice #perthmarketing #marketingperth #girlbosslife #perthgirlboss #perthgirlbossess #supportsmall #supportsmallbusinesses #supportsmallbusinessowners #wearewildbrand #authenticbranding #authenticmarketing #marketingagency
Surely we’re not the only ones obsessed with Marie Kondo right now? 'Tidying Up' has really inspired us to not only tidy up our offline world, but our online world too. .
.
The concept of getting rid of anything that doesn’t ‘spark joy’ is simple but powerful. It has us thinking about how we can apply this philosophy in other areas of life that may need a little 'tidying'. .
.
So, we’re Marie Kondo-ing the shit out of our social media this month - letting go of anything (or anyone) that doesn’t ‘spark joy’ or add value to our lives, and making more space for the people and things that do. .
.
We’re also tidying up our desktops, folders, and Facebook friend lists - just to be thorough! (Highly recommended btw... soul-cleansing!) .
.
We spend so much time exposed to other people’s thoughts, opinions and feelings on social media - that's why we think it’s necessary to continually audit who you’re exposed to and what kind of energy you choose to allow on your feed (and in your life). .
.
The golden rule: if it makes you feel bad in any way, or doesn’t bring you joy, get rid of it! .
.
.
.
.
#mariekondo #tidyingup #tidyingupwithmariekondo #tidymind #tidylife #declutter #wearewildbrand #brandbuilding #buildingmybrand #buildingyourbrand #simplifyyourlife #simplifylife #smallbusinessaustralia #ladystartup #brandingcoach #thebrandacademy #lmbdw #perthbusiness #melbournebusiness #sydneybulsiness #adelaidebusiness #digitalnomad #perthmarketing #marketingperth #digitalmarketingperth #perthdigitalmarketing #attractionmarketing #startuplife #dreambuilder #buildingmyempire
We love Aussie creatives.️
Did you know the Wildbrand team is comprised of 24 creatives from across the country? The people that form our collective are marketers, strategists, copywriters, graphic designers and web developers, each with their own totally unique style and personality that we love. When you work with us, you get access to our whole team of creative legends who are ready to get real with you about what your brand really needs. .
.
.
.
.
.
#startuplife #startyourbusiness #digitalmarketingperth #perthdigitalmarketing #onlinebranding #onlineagency #femaleentrepreneur #digitalmarketing #brandingcoach #personalbranding #smallbusinessaustralia #smallbusinessmarketing #smallbusinessmarketingtips #brandstrategist #brandstrategy #digitaladvertising #marketingadvice #perthmarketing #marketingperth #girlbosslife #perthgirlboss #perthgirlbossess #supportsmall #supportsmallbusinesses #supportsmallbusinessowners #wearewildbrand #authenticbranding #authenticmarketing #marketingagency
CREATIVE | spaces + workshops
How dreamy is these office space by @easyinterieur?
I’m currently OBSESSED with peach tones - can’t you tell by my new branding
This weekend I’m doing a (mini) home office makeover using this desk as inspiration. I will share the BTS on stories next week so stay tuned!
I’m also excited to be attending the @hohperth DYI #dogmum Leather Workshop with @creating_steph and @hammeredleatherworks at @warehouse16perth
I will be making a new collar + lead for Sky while enjoying bottomless champagne and nibbles. Wish me luck
What is you favourite colour or palette? Who else loves peach tones Happy Friday
.
.
.
.
.
: @easyinterieur
#sachaandcomarketing #desksetup #perthretail #perthsmallbiz #perthcreatives #perthshopping #perthwoman #perthsocialmedia #perthmarketing #perthva #perthshop #socialclubmembership #theperthcollective #marketingperth #perthbossladies #girlbossesau #perthsmallbusiness #perthcollective #perthretailers #9tothrive #sachaandco #collectivehub #interiors #perthstyle #perthwomaninsmallbusiness #perthgirlbosses #perthgirlboss #perthlocalbusiness #bossbabemovement