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The Stand-Out Strategy can be used in many different ways. Think outside the box. There are so many different places to present your songs and get it heard. ☆
Another example would be Go to any local spot that play music. Could be a clothing store, barbershop or skate shop and see if they will give your music a listen. If they like it, maybe they will put it into their rotation in the store. ☆
Worst thing that can happen? They say no. Don't be afraid of rejection. If
2 out of 100 say Yes. Then you won.
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Ways To Get People to Share Your Music ☆Ask them☆
This might seem obvious, but it’s so obvious that a lot of artists overlook it. In the marketing world, we call this a “call to action.” Sometimes you have to give people a little nudge and let them know what you need them to do. So for instance, if you post your new video and someone likes it, send them a personal message and thank them for listening and ask for them to share. It's sometimes that simple for real. ☆Send an email to your mailing list☆
Maintaining a weekly or monthly newsletter is an awesome way to keep fans in tune with you. You can send an email out to hundreds or even thousands of people at once (but make sure you have their consent). Send an email out to your mailing list that informs them of your new release and politely ask them to share it if they like it. ☆Give them an incentive☆
When you see a commercial on TV, you’ll usually see an incentive to buy. For instance, “purchase this now and receive a free ____” or “log on within the next 10 minutes and get 10% off.” People love incentives. They make them take action. So when it comes to getting people to share your music, you can tell them that if they share it with a certain hashtag (so that you can keep track), they’ll get a free sticker, or discounted merch, or a ticket to your next show, etc. Get creative. ☆Work the crowd at your concerts☆
When you’re on stage you have power. We do this at our events and we know it’ll work for you. When you’re on stage, tell everyone to take our their phones and Instagram something (usually it’s a specific hashtag). By doing this, you’ll gain more fan interaction and you can personally reach out to everyone that shared the hashtag and get them to share your song too. ☆Reach out individually☆
You’ll notice that there will be certain people that always reach out to you, like your posts, like your pics, etc. These people are often your best candidates for helping you with promotion. Reach out to them personally in a private message and thank them for their support. Let them know that you need their help. I bet you can get them to share your song! Notice that we ain't ask you to ask a random
Yo I’m so proud of these guys man, every single one of them. I learnt a lot more than I taught over these last 6 months. They blew me away, and this video somehow manages to do them justice (link in my bio). Big shout to @levis_uk for letting me be a part of this, and for supporting a community that needed to be heard. #SupportMusic
#metalmonday Tell us the band you’ve been listening to on repeat this week! Tag them in your comment so we can check them out!
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Happy Sunday!#newsinglealert #songwriter #singer #studio #newalbum #gospel #gospelmusic #gospelartist #grateful #worship #worshipmusic #worshipleader #christian #christianmusician #praise #praiseandworship #thankful #joy #love #jesus #outnow #praisethelord #musicodinstagram #songs #songwriterlife #supportmusic #bible #biblestudy #voice
This past year, alongside the album I’ve been working with @levis_uk on their #SupportMusic program to help mentor young musicians in Liverpool. To be honest I think I’ve learnt a lot more than I’ve taught but I’m gassed to say they’ll all be performing just before me at Liverpool Sound City this Sunday, get down early and catch the future in motion.