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She Fled Iran And Beat Brain Cancer. Now Shirin Behzadi Has Built A $670M Home-Furnishings Business. -
By Maggie McGrath Forbes.com
Not a lot of people look like me in the franchising world,” says Shirin Behzadi ((@shirinbehzadi)), the CEO of Home Franchise Concepts. “I had to figure things out on my own.”
"I try to not focus on, 'I'm a female, I'm a foreigner.' I focus on what I'm good at," .
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Behzadi, 52, has led Home Franchise Concepts for the past three years, growing systemwide sales—revenue generated across every franchisee—to $670 million, a 43% increase. After becoming chief financial officer in 1999, she took over the firm when its five founders sold the business to Trilantic Capital Partners three years ago. “Everything that has been executed at Home Franchise Concepts . . . is in my DNA, and my DNA is in it,” she says.
Her journey to the top wasn’t easy. At 17, she fled Iran following the 1979 revolution and emigrated to America; soon her mother and siblings followed, finding their upper-middle-class lifestyle back home much diminished. She took a job as a gas station cashier when she was a teenager and went on to establish a comfortable life, working at EY as an accountant and then as a mortgage bank’s CFO. A brain tumor threatened her entrepreneurial dreams in 2009, but she survived 20 hours of surgery, then needed to relearn how to walk. It was a “very difficult recovery,” she says. “Four months of not being able to move my neck. But within six weeks, I started working, and within nine months, I was doing [workout] bootcamps.” .
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At Home Franchise Concepts, she hopes to build out the company’s various brands (like Budget Blinds and Concrete Craft) and make them work better together—funneling customers from one to the other. “When a customer starts a project in their home,” Behzadi says, “it’s very likely they will move from room to room, from project to project—why not have sister brands that can work synergistically together?” .
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#inspiringiranians #inspiringwomen #shirinbehzadi #femaleceo #homefurnishing #franchise #homefranchisecomcepts #mortgagebank #cfo #forbes #EY #dna #budgetblinds #concretecraft
Automatic shades are a MUST for large bedroom windows.... and adding textured sheer drapery panels to frame the window perfectly! .
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#automaticshades #luxuryhomes #customhomes #naturallight #cdadesigners #budgetblinds #charlottenc #interiordesign #designinspiration #details #lovewhatyoudo #windowtreatments #customdrapery #sheers #rollershades #texture
This had to be one of the best weekends of my life! I've never done anything like this before and can't wait to do it again. There were 15 girls in my class and some of them are pros so I had my work cut out for me. I got a decent start in my main race. Went into the rythym section pretty hard on my first lap and lost control. Ended up supermanning it off the track and into the wall. Slammed my hips pretty good on my bars and hurt my back but I tried to get my bike back up as quick as I could. Got back on and took off. Was in dead last. Charged hard for the remainder of the race and was able to catch back up to the pack. Started making 1 pass after another and finished 8th. Had the most awesome battle ever coming through the finish with @rossipoo_racer! Pretty stoked on my mini comeback considering how hard I went down and my goal was to be top 10. Humongous thank you to @houston693 for taking on the job of being my mechanic for the day. He was right there with me the entire time helping me keep my cool and stay focused. Really helped Also want to thank @lealanasbananas for signing me up for this amazing experience and coming out to support me. Had the time of my life ♥️ #supercrossfutures #soreaf #sxfutures #dirtbikeheaven #happygirl #comeback #top10 #budgetblinds #tbtracing #362media #bananasquad #monsterenergy #raceday #makingmemories
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REMINDER Every day is a perfect day to BOSS UP!
You can either lounge all day, or you can make moves. Either way you see it you’re making a choice
So why not choose freedom? Freedom from your own self imposed limiting beliefs
Freedom from the limiting thoughts people have fed you your entire life
Get up and go after what you want,
You’ll thank yourself later.
Choose to be the boss of your own life, because life will present you with many bosses who you will love and many more who you won’t like
So step outside of your own comfort zone and boss yourself up to the boss you’re meant to be. ..
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#videomarketing #contentmarketing #publishedphotographer #entrepreneurlife #moodyport #marketer #digitalstrategy #digitalstrategist #growthmindset #photographer #brandmarketing #brandingexpert #brandingagency #budgetblinds #entrepreneur #garyvee #realestateblog #realestatemarketing #dmvphotographer #dcphotographer #vaphotographer #smallbiztips #nycphotographers #nycphotographer #acreativedc #cardonecapital #grantcardone
Simply chic white drapes and a pretty view across the rooftops. What more could you want?
#interiordesign #interiordesigner #bedroom #bedroomdesign #bedroomdecor #drapes #drapery #curtain #curtains #customscurtains #customdrapes #renovation #remodel #torontodesign #torontodesigner #toronto #etobicoke #mimico #longbranch #budgetblinds #budgetblindssouthetobicoke : @pinterest
A touch of glam from @jonathanadler! Loving how luxe those golden-hued drapes look in this stunning space.
#interiordesign #interiordesigner #design #designer #jonathanadler #curtain #curtains #drapes #drapery #customcurtains #customdrapery #livingroom #livingroomdecor #livingroomdesign #renovation #remodel #torontodesign #torontodesigner #toronto #etobicoke #mimico #longbranch #budgetblinds #budgetblindssouthetobicoke
This sunny spot always cheers me up!
#styledsink #sinkie #kitchendecor #kitchensofinstagram #homedecor #homesofinstagram #interiordesign #raedunn #magnolia #magnoliahome #magnoliatable #target #targethome #bullseyesplayground #hobbylobby #michaels #budgetblinds #homedepot #lgdishwasher #321millstreet
Doesn’t this make you want to be a kid again? And I have to say, I’m all about the pale turquoise banding on the Roman blinds picking up on the stars on the ceiling!
#interiordesign #interiordesigner #kidsroom #kidsroomdecor #nursery #playroom #playroomdecor #romanblinds #romanshades #customblinds #customshades #drapery #torontodesign #torontodesigner #design #designer #toronto #etobicoke #mimico #longbranch #bloorwest #budgetblinds #budgetblindssouthetobicoke @onekingslane / @pappasmirondesign
Collecter les statistiques #BUDGETBLINDS effectuez une recherche à l'obtention des statistiques (Aller à la sélection).