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What's the best thing about pop culture references? There’s an everlasting supply. That being said, this leaves room for ample opportunity to get involved with what’s currently being talked about most and turn that into increased traffic for your brand.-
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The most important concept to keep in mind when taking advantage of the increase of traffic in what’s trending is to make sure you incorporate pop culture references in an authentic manner so that it makes sense for your brand and audience. To put it simply, don’t just jump on the bandwagon.
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Tying in pop culture trends into your content is a great way to increase your visibility and connect with followers, so it’s important to know HOW to capitalize on pop culture trends for YOUR brand.
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To read more, head over to our blog! Link in the bio ☝️✨
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: @thecameronlee
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Part of having a social media strategy is being smart about whom you follow. Ask yourself who is important to your company or brand. Figure out who needs to know you exist.
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