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Brand Identity Design project completed by our studio @clarylife_studio
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Perhaps the biggest mixerupper I hear in business is the use of brand and branding as interchangeable words. Brand is not branding. The difference between brand and branding is that one is a marketing tool and the other is an action.
Brand is the experience or emotion your audience (customer/clients) have with your product or service. It's their first impression of you, it's what draws them in.
Brand(ing) are the visual elements such as a logo, colors, fonts, photography style and so on. Got questions? Comment below!
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Quando você sabe exatamente quem você é e o que você quer, se comunicar com as pessoas e atrair quem vai te ajudar a crescer fica muito mais fácil!
A mesma coisa acontece com relação à sua marca. O autoconhecimento é essencial para o sucesso e comunicar a sua história e valores da forma certa também!
Muitos clientes meus falam após a consultoria: “Na minha cabeça a ideia estava montada, eu sabia o que queria, mas não sabia como estruturar isso e como comunicar aos meus parceiros, colaboradores e clientes. Agora tudo está claro e estou mais seguro e confiante de qual caminho seguir”! A comunicação de quem a sua marca é e no que ela acredita vai ajudar a atrair os parceiros certos para o seu negócio evoluir e os clientes que se identificam, valorizam o seu trabalho e enxergam a importância de investir no seu produto ou serviço. www.greicepiacini.com.br
#branding #brands #brandidentity #brandstrategist #brandstratergy #marcas #gestaodemarcas #brandmanagement #brandmanagementconsultant #consultoriademarca #propósito #propositodemarca #marketingtips #marketing #posicionamento #posicionamentoestrategico #comunicação #storytelling #estrategistademarca #contesuahistória #valores #sucesso #marcasdesucesso #marketresearch #pesquisademercado #clienteideal #valorização #resultados #foco #efeitoorna
Old ways won’t open new doors.
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So maybe, Its time to start doing things a little differently. If you think your brands success is solely focused on the visuals then it could be time to have a little re-think?
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We are lovers of good design but not in isolation, we also know that what really sets brands apart is what they say and do that emotionally resonates.
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We work with brands to understand their own story And from that, create meaningful content that symbolises the brand in the most relevant, meaningful, and emotive way. We will be sharing some of our case studies at the end of the week when we launch our website. Stay posted ✨
Illustration style for Mrs B - American artisan baker
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Flat and playful illustrations were created to tell Mrs.B’s story through everyday things she holds dear. These illustrations helped create a strong and ownable visual system.
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#vector #illustration #thedesigntip #designinspiration #graphicdesign #designsnack #gfxmob #firebrand #dribbble #behance #vectorart #vextordesign #brandstratergy #illustrationstyle #minimal #cookies #american #pets #colourpalette #branding #simple #flatdesign
We are in love with this event set up, the creativity, design and style. ⠀
Here are our top business event tips to get the most exposure for your brand: - Get creative and think of a clever way to integrate your product or service seamlessly into the event experience + design. Think of something that people will get excited by and want to share or post; this may even be an interactive experience. ⠀
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- Partner with brands that will help enhance your event. For example, if you're launching a fitness studio, you may want to invite the juice bar down the road to come set up a stand and serve tastings during the event. ⠀
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- Everybody loves a gift bag; gift bags are an opportunity to wow and get people talking about your event and brand. Don't do the standard brochures in a bag. Try and partner with businesses and offer real products to your guests.
A guy on LinkedIn commented on an image I posted with very high open rate to my clients’ newsletters, asking “what newsletters platform did you use to get these results?” I answered that the platform is insignificant, but the strategy is important because your brand strategy is the key to su, not the platform.
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A well executed brand strategy is what bring you the things you want for your business:
Increase sales
Generate traffic
Maximize ROI
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#brandstratergy #brandpersonality #brand #brandexpert #brandconsultant #brandingconsultant #brandingexpert #earnings #entrepreneur #worksmarternotharder #businesscoach #businessconsultant #growth #onlinebrand #onlineshop #shop #business #businessgrowth #growyourbusiness #growyourbusinessonline #websitetraffic #businessowner