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We tried the ube ice cream at @TraderJoes... for journalism! Lol srsly we were curious since we heard about it via @Kampeonco @SarapNow and we found a TJ’s near us here in Boston. We spoke with the manager and he said they don’t usually say who makes their products. But I reached out to corporate a few days ago and hope to hear back. (Fingers crossed!)
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For now, @PatrickEpino and I (@PaolaMardo sup!) are happy to report on its ube-ness. Watch the videos for our verdict! Btw, neat to see that the Fearless Flyer includes that ube is the term for purple yam in the Philippines. (Thanks @ChrisDatiles for letting me know!)
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There’s been interesting debate about cultural appropriation with this product specifically on @tfalpodcast. While I think discussion is healthy, I think the term might be misplaced in this particular situation. Are matcha green tea ice cream or frozen latkes cultural appropriation? Ube is a vegetable not necessarily a cultural product. And is it only found in the Philippines? Pretty sure corporate brands like Magnolia popularized ube ice cream, but did you know Magnolia in the U.S. is a different company from the one in the Philippines?
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As someone who has produced an entire podcast thesis and multiple stories about Tiki bars and cultural appropriation vs. appreciation, the idea that ube ice cream is cultural appropriation doesn’t quite sit well with me. Capitalist, sure. But maybe it’s another sign Filipino food is truly hitting the mainstream thanks to the hard work of folks in our community. I do hope to find out who makes this for TJ’s. For now, I’m glad we tried it. And I’d probably do it again. ✌
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Btw we had a great discussion about this on our IG stories long before this other question was posed because I wasn’t sure how to feel about it either. That was before I tried it and talked to y’all though. You can check out our discussion in our highlight on the main page. If you have thoughts to share, lmk. I’m listening.
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#Earios is launching this Monday July 1st! Founders @amandafunbuns, @primattoo, and @m_blasucci can’t wait for you to delve into our launch lineup. @melissastetten and @alibaby90’s @webcrawlerspod, @lesleyarfin’s Filling The Void, @thecamillard and @primattoo’s Foxy Browns, and The Big Ones archive will all be available on Monday! Subscribe on Apple Podcasts or wherever you listen to podcasts.
We’ll be releasing even more originals in July so get ready
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NEW EPISODE ‘Maggots Holding High Carnival’ The American Civil War left roughly 700,000 men dead and an entire nation devastated. With millions of pounds of rotting human flesh on the battlefields, burying the dead was a daunting, sometimes insurmountable task for the survivors. Bad when it was burying your fallen brethren, worse when it was burying the bodies of your enemy, unimaginable when it was burying the men who fought to keep you enslaved.
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